ActiveProspect, a SaaS provider of lead acquisition solutions, announces that Contactability, a leading insurance ad-tech company, has selected ActiveProspect’s TrustedForm product to independently certify their internet leads for TCPA compliance.

The Telephone Consumer Protection Act (TCPA) requires prior express written consent for automated calls and texts to consumers’ mobile phones. Marketers must protect themselves by documenting proof of consent. In today’s regulatory environment, ActiveProspect’s TrustedForm product ensures the highest standard of independent proof of consent for TCPA compliance.

CEO of Contactability, Lev Barinskiy, states: “Success of Contactability’s marketplace is based on matching high intent shoppers with leading insurance providers through our TCPA compliant process. We are very excited about our partnership with ActiveProspect, which enables us to provide added transparency and better performance for our end-users.”

ActiveProspect introduced the concept of lead certification with the product TrustedForm in 2010. TrustedForm issues a unique certificate that is stored with each lead record, and includes a video replay of what the consumer saw and how they interacted with the web page when they submit a form.

About Contactability

Contactability is a leading insurance ad-tech company focused on delivering targeted, high-intent traffic for insurance clients. Leveraging their primary brand, SmartFinancial.com, their US-based call center and industry leading decisioning technology, Contactability generates, qualifies, engages and places the consumer with the best insurance carrier, agency or local agent that best fits the consumer’s insurance needs. Contactability’s platform allows agencies of all sizes to tap into its marketplace of insurance shoppers and target ideal customers on performance basis.

About ActiveProspect

ActiveProspect is a marketing SaaS company for online lead acquisition, enabling real-time data decisions. The product suite (LeadConduit, TrustedForm and SuppressionList) handles integrations, data verification, data enhancement, and consent documentation for legal compliance (TCPA). ActiveProspect has processed over 1 billion Internet leads for leading brands across a wide range of industries. For more information, please visit http://www.activeprospect.com.