Experian Integration

Demographic & Property


Your account will be charged $0.05 for each lookup by this service.




Experian Website


Append valuable demographic and property data from public and modeled data on both individuals and their property.

Appended Fields

Experian will append the following data to your lead.

Appended FieldDescription
Integration outcome (success, failure, or error)
If outcome is error, the error reason
The count of billable items in this event
Match Type
Experian generated indicator of match level. Possible outcomes are: median Level, household Level, person Level, or no match
Zip4 Credit Score
Experian generated median credit score
Zip4 Credit Score Grade
Possible values include: Super Prime, Prime, Nonprime, Subprime, Deep Subprime
Estimated Home Value
Estimated current home value.
Homeowner Renter Status
Current homeowner or renter status
Combines Exact or Estimated Age, in Years
Marital Status
Current marital status
Birth Year And Month
Birth year and month, returned as a Date
Length Of Residence
Estimated length of residence, in Years
Homeowner Status
Current homeowner status. Possible values include: Yes, Unknown
Estimated Household Income
Estimated current household income amount
Mortgage Type
Possible values include: Conventional, FHA, Adjustable, Assumable, VA
Original Mortgage Amount
Original mortgage amount
Ltv Ratio
Original loan to value ratio
Assessed Home Value
Assessed current home value


The following fields are used by this integration and automatically added to your flow when missing.

First Name
Required fieldExperian needs this data to function.
First name
Last Name
Required fieldExperian needs this data to function.
Last name
Required fieldExperian needs this data to function.
Required fieldExperian needs this data to function.
Postal Code
Required fieldExperian needs this data to function.
Postal code
Address 1
Required fieldExperian needs this data to function.
Street address
Address 2
Address line 2
Phone 1
Phone number

Custom Input Variables

The following are configuration options (typically not collected with lead data).

Experian Zip4 Credit ScoreCheck Experian Zip+4 median credit score?
Experian Estimated Home ValueCheck Experian estimated home value?
Experian Homeowner Renter StatusCheck Experian homeowner status?
Experian AgeCheck Experian age?
Experian Marital StatusCheck Experian marital status?
Experian Length Of ResidenceCheck Experian length of residence?
Experian Birth Year And MonthCheck Experian birth year and month?
Experian HomeownerCheck Experian homeowner status?
Experian Estimated Household IncomeCheck Experian estimated household income?
Experian Mortgage TypeCheck Experian mortgage type?
Experian Original Mortgage AmountCheck Experian original mortgage amount?
Experian Ltv RatioCheck Experian loan to value ratio?
Experian Assessed Home ValueCheck Experian assessed home value?
Timeout SecondsProduce an "error" outcome if the server fails to respond within this number of seconds (default: 360)