LeadsCon 2023 Recap
There is nothing quite like LeadsCon. Founded in 2007, LeadsCon showcases the best people and companies in vertical media and engagement advertising. Over 5,000 people rely each year on LeadsCon for unparalleled insights and access…
Best practices for mitigating call transfer risk
In our first article dedicated to call transfer strategies, we discussed how call transfers can be an efficient way to allocate resources, only connect with interested leads, and improve ROI. Call transfers are an important…
Optimal Lead Distribution Methods for Buyers and Sellers
Whether you are a lead buyer or a lead seller, an effective and efficient lead distribution system is imperative for sustainability and viability in a complex and dynamic marketplace. While the process is typically automated,…
Lead Generation World Recap
ActiveProspect was honored to once again attend Lead Generation World (LGW) and serve as a Galaxy Sponsor. Nearly 700 people attended the conference in San Diego, which aimed to bring together as many lead generators…
How to Increase Lead Quality for Every Lead You Buy
Has your business dealt with the common misfortune of finding out that the majority of leads you paid for are low-quality, bad leads? Whether you are just breaking into the world of lead purchasing or…