ActiveProspect Blog
5 Reasons Your Cost-Per-Lead Campaign Didn’t Work
It’s a common story for performance marketers: You arranged to purchase opt-in leads from a marketing partner on a cost-per-lead basis. You found and vetted the partner. You negotiated the contract and lead pricing. They…
A guide to lead generation fraud and how to prevent it
With the rise of ad fraud cases, there’s also an increase in TCPA-related litigation. In a survey conducted among marketers in 2022, 85% of respondents expressed concern over ad fraud. Therefore, it’s crucial to understand…
Demand IQ Launches Industry-Leading Consent-Based Marketing to the Solar Industry Through Partnership with ActiveProspect
ActiveProspect announces its partnership with Demand IQ to create an all-in-one sales and marketing system for the solar industry.
Protect Yourself Against Serial Litigators: How to Navigate TCPA Violations and Lawsuits
Learn about TCPA violations, how to navigate TCPA lawsuits, and how TrustedForm can help to protect your business.
Our SOC 2 Audit Report & What It Means For You
ActiveProspect has successfully completed the SOC 2 Type II Audit for the Trust Services Criteria of Security and Availability! What does this mean for you?