ActiveProspect Blog
Lead Flow: What it is & how to implement it
Prioritizing leads and focusing on those with the highest probability of converting is the key to unlocking growth. But how can you effectively separate quality leads from junk ones? The answer lies in effective lead…
LeadsCon 2023 Recap
There is nothing quite like LeadsCon. Founded in 2007, LeadsCon showcases the best people and companies in vertical media and engagement advertising. Over 5,000 people rely each year on LeadsCon for unparalleled insights and access…
The five most popular integrations with ActiveProspect
At ActiveProspect, our real-time lead optimization platform empowers you to take action on your leads by customizing lead flows, enhancing leads with additional data, filtering and rejecting leads, and delivering it all straight to your…
Best practices for mitigating call transfer risk
In our first article dedicated to call transfer strategies, we discussed how call transfers can be an efficient way to allocate resources, only connect with interested leads, and improve ROI. Call transfers are an important…
Why obtaining TrustedForm certificates is vital to keep your lead-selling business running smoothly
In the marketing world, time runs fast and changes happen quickly. In order to navigate it, you have to be alert about new laws and regulations, and be able to adapt and find solutions that…