ActiveProspect Blog
ActiveProspect Sponsors SoftVu Innovation Summit
The ActiveProspect Team is looking forward to engaging with innovative mortgage marketers again this year as a Supporting Sponsor of the SoftVu Mortgage Innovation Summit in Kansas City, MO, on June 5-7. Attendees of the…
Add Co-Registration to Your Marketing Mix
Check out this article titled “3 Reasons to Add Co-Registration to Your Marketing Mix” by Jennine Rexon of Rex Direct. I have known Jennine for almost 15 years and have a tremendous amount of respect…
Tips to Stay TCPA Compliant
If you haven’t seen it yet, you should check out this great post written by Alana Domingo of eZanga for LeadsCouncil: 3 Things Lead Generators Need to Do to be TCPA Compliant. TCPA lawsuits can…
Jornaya Blog Post Clarification
On March 28, 2017 I wrote a blog post about Jornaya’s Intelligence Plus product. After speaking with Ross Shanken (Jornaya’s Founder and CEO), I took the blog post down because he expressed that it mischaracterized…
Inbound Field Mapping
Sometimes you need to set a new field value based on existing lead data. For example, your lead vendors send a variety of phrases in a comments field, which you then translate into one of…
