Insurance Perspective | The power of data: How data enhances lead generation and buyer performance

EVENT DESCRIPTION AND PANELISTS

Data is the driving force behind smarter lead generation, better buyer performance, and higher conversion rates. But how can businesses fully harness the power of data enrichment and scoring to enhance decision-making, filtering, and buying strategies?

Join us on March 12th at 11:00 AM PT for, “The power of data: How data enhances lead generation and buyer performance,” where industry leaders from ActiveProspect and Fenris will explore how data enrichment transforms lead acquisition and performance for buyers, sellers, and carriers. Learn how adding Fenris data to your LeadConduit workflow can improve data cleanliness, optimize pricing, and create smarter, more efficient buying habits.

In this webinar, you’ll learn about:

What is data enrichment? – Understand how data append and enrichment fit into the lead generation ecosystem.
How to leverage data enrichment across the industry – Discover how buyers, sellers, and third-party platforms can use data enrichment for better conversions, decision-making, filtering, and strategic buying.
The benefits of data enrichment & scoring – Learn how buyers, carriers, and sellers can leverage data scoring to improve lead quality, pricing strategies, and overall ROI.
The partnership between Fenris & LeadConduit – See how combining full long-form data appends, lead scoring, and right-pricing strategies can enhance buying strategies and data cleanliness.

Don’t miss this opportunity to gain actionable insights and data-driven strategies that will transform how you generate and manage leads in 2025.

Jennifer Linton
Founder & CEO at Fenris

Matt Fraser
GM of Insurance at ActiveProspect

DISCLAIMER: This page and all related links are provided for general informational and educational purposes only and are not legal advice. ActiveProspect does not warrant or guarantee this information will provide you with legal protection or compliance. Please consult with your legal counsel for legal and compliance advice. You are responsible for using any ActiveProspect Services in a legally compliant manner pursuant to ActiveProspect’s Terms of Service. Any quotes contained herein belong to the person(s) quoted and do not necessarily represent the views and/or opinions of ActiveProspect.

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EVENT DESCRIPTION AND PANELISTS

The countdown is on hold—but what does it mean for your business? On January 24, 2025, the FCC announced a 12-month postponement of the TCPA’s 1-to-1 Consent Rule, followed by the Eleventh Circuit Court’s decision to grant the Insurance Marketing Coalition’s petition. This unexpected development raises critical questions for marketers, businesses, and consumers alike.

Join ActiveProspect and our distinguished roundtable for a live emergency webinar where experts will break down the implications of this decision and guide you through what’s next in the ever-evolving regulatory landscape.

In this webinar, attendees will:

Understand the FCC’s decision and IMC's ruling – Gain clarity and legal context behind the end of the 1-to-1 Consent Rule.
Explore industry impacts – Explore how this decision affects lead generation, compliance strategies, and consumer outreach in the short and long term.
Gain key best practices moving forward – Learn why maintaining transparency and prioritizing consumer consent remain vital, even in the absence of the rule’s immediate enforcement.
Prepare for the future – Discover actionable steps your business can take to adapt, stay ahead of compliance changes, and maintain trust with your audience.

Don't miss this crucial opportunity to stay informed and prepared with this emergency webinar. Sign up now to reserve your spot and take proactive steps toward mastering the new compliance challenges presented by the FCC's recent announcements. Your proactive approach today will define your success tomorrow.