Welcome To The ActiveProspect Content Library
Find all the tools and resources you need to make consent-based marketing your best channel for customer acquisition.
Whitepapers
A data scientist’s guide to optimizing lead quality and leveraging insights
This comprehensive guide is tailored to professionals who specialize in data and business intelligence with a focus on lead quality, lead management, data enrichment, and data protection.
Lead generation & lead management automation guide for marketers
This guide explores the critical components of a robust lead generation strategy, focusing on automation and compliance.
A comprehensive guide to Facebook Lead Ads with LeadsBridge
This guide focuses on Facebook Lead Ads, one of the most powerful tools in the social media advertising landscape.
A guide to marketing automation with LeadsBridge
Just getting started with LeadsBridge? Or want to get the most out of your data automation platform? Learn all you need to know here.
Case Studies
DSplus supercharges lead volume and conversion rate with Facebook Lead Ads sync
Discover how LeadsBridge empowered DSplus to skyrocket their lead volume and conversion rate through its automated Facebook Lead Ads integration.
4LegalLeads.com dramatically boosts conversion rates and ROI with TrustedForm Insights
Despite an impressive publisher network and dedicated quality control mechanisms, 4LegalLeads.com recognized the need to further elevate the caliber of its services.
Momentum Solar optimized lead flow and saved millions with several essential LeadConduit add-ons.
Learn how Momentum Solar utilized the power of LeadCounduit to save them millions.
Charcoal increases lead quality by identifying the best lead sources with TrustedForm Insights
Charcoal was wasting resources purchasing leads that had expressed interest months prior. They had no way of validating the time of form submission and needed a solution to ensure their agents were only receiving real-time leads with a high intent.
Webinars
Insurance Perspective | Navigating 2025’s Shifting Landscape
Join us for an insider’s look at what’s shaping the personal and commercial insurance market as we head deeper into 2025. This fast-paced session will explore how shifting consumer behavior, increased compliance demands, and emerging tech are redefining growth strategies—and what you can do to stay ahead.
Lead Gen Leaders | Minimize litigation risks through sustainability in third-party lead gen
Sustainability in lead generation isn’t just a buzzword—it’s a commitment to ethical, long-term practices that benefit marketers, consumers, and the environment. In this exclusive webinar, we’ll explore how businesses can foster trust, improve data practices, and reduce their environmental footprint while driving high-quality leads.
Product Perspective | Spring forward: What’s new & what’s next on the AP product roadmap
Join the ActiveProspect Product Management team for this quarter’s product roadmap update! We’ll walk you through our most recent product enhancements, share exciting upcoming features, and give you a sneak peek at what’s on the horizon for TrustedForm, LeadConduit, and LeadsBridge.
Home Services Perspective | State of the industry: LIVE from LeadsCon
The home services industry is evolving rapidly. But how can companies optimize their lead generation efforts, enhance customer targeting, and future-proof their marketing approach?
InsideCBM
March 13, 2025
Buzz from our blog: New 1:1 Consent Check feature & Snapchat Lead Generation guide The latest trending topics: ActiveProspect launches new 1:1 Consent Check feature Podcasts we are listening to: Preparing your CRM for 1:1 consent Consent-based marketing add-on spotlight: ServiceTitan
February 20, 2025
Buzz from our blog: New 1:1 Consent Check feature & Snapchat Lead Generation guide The latest trending topics: ActiveProspect launches new 1:1 Consent Check feature Podcasts we are listening to: Preparing your CRM for 1:1 consent Consent-based marketing add-on spotlight: ServiceTitan
January 16, 2025
Buzz from our blog: New 1:1 Consent Check feature & Snapchat Lead Generation guide The latest trending topics: ActiveProspect launches new 1:1 Consent Check feature Podcasts we are listening to: Preparing your CRM for 1:1 consent Consent-based marketing add-on spotlight: ServiceTitan
December 12, 2024
Buzz from our blog: New 1:1 Consent Check feature & Snapchat Lead Generation guide The latest trending topics: ActiveProspect launches new 1:1 Consent Check feature Podcasts we are listening to: Preparing your CRM for 1:1 consent Consent-based marketing add-on spotlight: ServiceTitan
Videos
HelloProject Uses ActiveProspect to Deliver the Best Leads Possible by Identifying the Best Sources
Rick Myers, the VP of Sales/Co-Owner at HelloProject, shares how ActiveProspect has helped his team save time, money, and clients!
How PosiGen uses ActiveProspect to Expand Customer Base Effectively with LeadConduit
Michael Morrison, the Senior Affiliate Marketing Manager from PosiGen explains how ActiveProspect solutions have helped his team expand their customer base and filter through prospects they are contacting.
How Improveit uses ActiveProspect to Save Millions of Dollars with LeadConduit Filters & Add-ons
Traci Synder, the Vice President of Marketing, People & Technology from ImproveIt Home Remodeling, explains how ActiveProspect offers powerful solutions to save money, negotiate better pricing with partners, and more!
eQuoto Unlocks Opportunities and Preserves Consent to Contact with ActiveProspect
ActiveProspect's robust features have seamlessly integrated with eQuoto's existing workflows, empowering them to adhere to industry regulations while optimizing lead generation and conversions. eQuoto's innovative approach backed by ActiveProspect is a game-changer in today's competitive landscape.
Podcasts
FCC Podcast Episode 11 | Actionable strategies for TCPA-compliant texting and lead gen
As January 2025 approaches, the FCC is set to implement a transformative update to the Telephone Consumer Protection Act (TCPA).
FCC Podcast Episode 10 | Don’t play the waiting game: Strategies for anticipating TCPA updates
Equip your team with the knowledge and tools they need to stay ahead of regulatory changes and safeguard your operations against potential violations.
FCC Podcast Episode 9 | Alignment, Auditing, and Adherence: The AAA approach to TCPA compliance
This isn’t just about understanding the rules; it's about embedding a culture of compliance into the fabric of your organization.
FCC Podcast Episode 8 | Call if you get lost: A roadmap to interstate TCPA navigation
Adapt to the evolving landscape of TCPA regulation at both a federal and state level to bolster your compliance strategy regardless of area code.
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