Managing Data For An Effective Email Marketing Strategy

With ROI as high as $42 for every dollar spent, it’s no wonder email marketing has grown as steadily as it has over the past decade. However, it’s not without its own costs and challenges.

This whitepaper explores the many hidden costs and common problems of acquiring new opt-in email subscribers, while offering new approaches and solutions to solve these issues.

Download to find out:

• How to overcome the technical nightmare of integrating new email subscribers
• How to keep your data clean and automatically detect bots & fraud
• Why consent-based marketing is the key to ensuring deliverability
• How to speed up time-to-integration while reducing independence on your IT team