ActiveProspect announces Nik Pai as Chief Product Officer
ActiveProspect, the platform for consent-based marketing, is pleased to announce the appointment of Nik Pai as its Chief Product Officer (CPO). In this role, Pai will spearhead the company’s product strategy, development, and innovation, driving…
Understanding FTC and FCC regulations for marketing
In the ever-evolving world of digital marketing, it’s essential to keep up with the rules to protect your brand and avoid penalties. Two of the most important regulatory bodies are the Federal Trade Commission (FTC)…
A complete guide to TCPA SMS consent for marketers
SMS marketing is a potent tool for businesses to connect with their audience and boost conversions. Yet, it’s crucial to grasp the regulations of the Telephone Consumer Protection Act (TCPA) and the necessity of proper…
Expert insights to master TCPA compliance in 2025 and beyond
The last episode of our webinar series, “The 2024 FCC compliance recap: Preparing for the year ahead,” was a hive of enlightening discussion, addressing the impending modifications to lead generation, primarily characterized by upcoming regulations…
Empowering your business for compliance and efficiency with LeadConduit
In the 20th episode of our FCC webinar series, “LeadConduit 101: The plug-and-play strategy for 1:1 compliance,” our Product Owner, Scott McKee, our Senior Client Success Manager, Dion Green, and our Sales Development Representative, Jacob…