The recAP
Join the recAP email list to stay informed on the latest info!
Bots
How to detect bots: Protect your marketing strategy from lead fraud and fake traffic
In today’s digital marketing landscape, automation plays a massive role in driving efficiency—but not all automation works in your favor. Behind every marketing dashboard filled with clicks, leads, and conversions, there’s an invisible factor that…
by
Marialuisa Aldeghi
on
Bot mitigation: What it is and how to do it right
Digital economies run on data, automation, and speed, but that same efficiency has opened the door for bots. Some are useful, powering search engines and digital assistants. Others are malicious, quietly draining ad budgets, generating…
by
Andrew Bailey
on