The recAP
Insurance
From click to conversion: The role of data enrichment
In our recent webinar, “The power of data: How data enhances lead generation and buyer performance,” Matt Fraser, our GM of Insurance, had the opportunity to engage in a stimulating discussion with Jennifer Linton, the…
Exploring the interaction between CMS and TCPA one-to-one consent requirements
In the recent webinar “Harmonized Compliance: Consent Strategies for CMS Medicare and TCPA”, our Director of Privacy, Security, and Compliance, Benjamin Farrar delves into the complexities inherent in the new Federal Communications Commission’s (FCC) one-to-one…
Qualified insurance leads: Everything you need to do to acquire only the best ones
Insurance businesses face numerous challenges when trying to acquire leads. Fraudulent leads, unqualified leads, and TCPA-related issues are major roadblocks for businesses trying to grow their customer base. In this blog post, we will delve…
Originating domain: The key to unlocking lead intent for smarter lead-buying
As a lead buyer in the insurance space, identifying where your leads are coming from can be critical to effectively targeting your audience and improving your sales. One of the strongest data points that can…
How to leverage Sub-Ids in your lead acquisition campaign
In the realm of lead generation, data is king. Vendors and buyers strive to extract valuable insights from their lead conversions to enhance their marketing strategies and drive better performance. One powerful tool in this…