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Lead Optimization

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lead validation
  • Lead Optimization

The importance of lead validation for lead buyers and generators

The quality of your leads can make or break your success. Today, 80% of new leads never result in sales, often because they aren’t properly validated or followed up on. This highlights the importance of…

by Marialuisa Aldeghi on April 2, 2025
  • Lead Optimization

A guide to call center optimization: Strategies and best practices

Effective call center optimization is the cornerstone of success for businesses managing their own call centers, especially for lead aggregators and sellers handling call transfers to clients. In today’s competitive and highly regulated marketplace, the…

by Andrew Bailey on January 14, 2025

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