Category: TCPA
What Marketers Need To Know About Florida’s “Mini-TCPA” Law
On July 1, 2021, Florida’s new telemarketing bill went into effect. This bill amends the Florida Telemarketing Act (FTA) and the Florida Do Not Call Act in a number of ways, reinstating at the state…
ROI Report: The Value of TCPA Protection
Companies that purchase leads face a wide range of challenges: lead prices that go up while quality goes down; the time-consuming complexity of adding new lead vendors; and frustrated sales teams that struggle with poor…
How Retail Brands Can Take Advantage of Booming SMS Outreach – Safely
Imagine you send a brand new discount offer to your existing customer base via text message as part of a new campaign. You expect some high conversion rates through this exciting new marketing channel, and…
