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Compliance
The complete TCPA express written consent checklist
In the world of digital marketing, talking to your customers is key. But with great power comes great responsibility. You have to follow a number of rules to make sure you’re communicating with your customers…
Preparing for the FCC’s TCPA updates: A comprehensive checklist for marketers
With new updates to the Federal Communications Commission’s (FCC) Telephone Consumer Protection Act (TCPA) coming into effect on January 27, 2025, marketers must prepare for a significant shift in how they obtain consumer consent. These…
A guide to actual TCPA damages for businesses
The Telephone Consumer Protection Act (TCPA) plays a crucial role in regulating telemarketing and protecting consumer privacy. However, businesses that fail to comply with TCPA rules face significant consequences, including TCPA monetary damages, lawsuits, and…
TrustedForm and the CA Wiretapping Threat
Again, ActiveProspect is at the frontlines of the battle. The purpose of this article is to provide some context and updates on recent legal developments.
Navigating TCPA for marketing: A guide to compliant call and SMS marketing practices
Billboards and print marketing are quickly becoming prehistoric as the digital age grows more advanced. Modern marketing requires a more robust and personalized strategy that utilizes call and SMS marketing to better reach potential customers.…