The recAP
Compliance
The ultimate TCPA tools guide for lead generation
TL;DR Navigating the complex landscape of regulatory compliance is a must for any business using telemarketing practices. Among these regulations, the Telephone Consumer Protection Act (TCPA) stands out as a critical legal framework that organizations…
Consent-driven user engagement: How it works
TL;DR How consent practices became a performance metric Marketing used to treat consent as a checkbox. Today, how marketers bake consent practices into their lead operation speaks to a first impression for consumers. The moment…
TCPA Revocation of Consent: Rules & Compliance Guide
This guide draws on insights originally shared by attorney Puja Amin (Partner, Troutman Amin, LLP) and TCPA expert Tammy Glover Fowler (Legal & Compliance Director, Contact Center Compliance) during ActiveProspect’s FCC webinar series, and has…
What are TCPA Violations: Causes and how to avoid them
TL;DR Telemarketing is an effective tool for lead acquisition and nurturing, but it can prove harmful without proper management and adherence to crucial laws like the Telephone Consumer Protection Act (TCPA). The TCPA was enacted…
A complete guide to TCPA SMS consent for marketers
TL;DR SMS marketing is a potent tool for businesses to connect with their audience and boost conversions. Yet, it’s crucial to grasp the regulations of the Telephone Consumer Protection Act (TCPA) and the necessity of…