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EVENT DESCRIPTION AND PANELISTS

Leads, risk, and reality 🏦

The mortgage market has changed. Rates remain uncertain. Regulatory pressure hasn’t eased. And the gap between large lenders and smaller teams continues to widen. Join ActiveProspect on February 11th for a candid webinar on what mortgage marketers, lenders, and loan officers are really facing in 2026, and how to adapt without taking on unnecessary risk.

In this session, we’ll break down what’s happening, why old lead-buying playbooks no longer work, and what smart teams are doing differently this year. In this session, we’ll cover:

  • The state of the mortgage market in 2026
  • The lead-buying reality for smaller and mid-market teams
  • Where mortgage teams unintentionally create compliance risk
  • How to buy mortgage leads the right way in 2026
  • AI, technology, and list hygiene best practices

Whether you’re a lender, marketer, or loan officer navigating tighter margins and higher scrutiny, this webinar will help you rethink lead quality, consent, and growth heading into the new year.

Save your spot and join us on February 11th.

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John Henson
Founder at Henson Legal

Emma Bernstein
GM of Media and Growth at ActiveProspect

DISCLAIMER: This page and all related links are provided for general informational and educational purposes only and are not legal advice. ActiveProspect does not warrant or guarantee this information will provide you with legal protection or compliance. Please consult with your legal counsel for legal and compliance advice. You are responsible for using any ActiveProspect Services in a legally compliant manner pursuant to ActiveProspect’s Terms of Service. Any quotes contained herein belong to the person(s) quoted and do not necessarily represent the views and/or opinions of ActiveProspect.

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