LEAD ORCHESTRATION

Orchestrate your entire lead flow, from source to sale

ActiveProspect sits between your lead sources and your revenue stack, validating and routing every lead in real time, so you convert more and waste less.

How ActiveProspect lead orchestration solutions help validate, enrich and route leads

WHAT'S INCLUDED

Powering lead operations from source to delivery

From onboarding new sources to bidding on the ping, these tools handle every step of getting the right lead to the right buyer.

Integration & add-ons

Connect to 100+ pre-built sources and enrichment tools, or build your own custom connection.

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Invite to Connect

Onboard new vendors and buyers in minutes, with no spreadsheets or manual setup required.

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Real-time bidding

Bid on available leads the moment they're submitted and only pay for leads that meet your criteria.

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SuppressionList

Check every inbound lead against unlimited internal or external lists like DNC, litigators, or past customers.

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Lead sources

Capture leads from any partner — webforms, Facebook, Instagram, and 100+ other sources — through HTTP POST, webhooks, CSV, or API.

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Ping Post

Submit leads for real-time evaluation, so interested buyers can bid and accept before the lead ever leaves your hands.

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LEAD ORCHESTRATION

Build lead flows for seamless automation and delivery

Validate and route every lead in real time

Leads are ingested from any source, checked against your criteria, and delivered to the right CRM or marketing system the moment they come in.

Invite to Connect

Invite vendors and buyers to connect directly within the ActiveProspect platform — no spreadsheets or back-and-forth set-up required.

Automate lead distribution

Route every lead to the right destination the moment it's validated, so your team can act on it immediately instead of waiting on manual transfers.

WHO IT'S FOR

Built to give every team what they need

ActiveProspect solutions for compliance and legal professionals

Compliance & Legal

Confirm proof of consent, the exact disclosure language shown, and DNC/litigator scrubs already applied.

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ActiveProspect solutions for marketing professionals

Marketing

Onboard new lead sources and campaigns without juggling spreadsheets or waiting on custom integrations.

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ActiveProspect solutions for data & intelligence professionals

Data & Intelligence

Export lead-level data — device, time on page, scroll depth, and more — to build your own scoring and predictive models.

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ActiveProspect solutions for technology professionals

Technology

Connect any source or destination with plug-and-play integrations, HTTP POST, webhooks, or a self-serve API.

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compliance marketers rely activeprospect

Marketers everywhere rely on
ActiveProspect

1 Billion

leads certified on the platform every year

3k+

customers running their lead flows on ActiveProspect

55k+

publishers certifying leads

500+

integrations and add-ons available

Lead buyer evaluating leads in real time before purchase Lead seller distributing captured leads to a buyer CRM in real time Lead originator routing leads from webforms and social ads directly to buyers

Bid in real time on the ping, filter out duplicates and non-compliant leads, and route only qualified leads into your CRM or dialer.

Built to scale with your lead volume

Onboard, track, and optimize unlimited vendors or buyers from a single dashboard, with elastic pricing that scales from your first lead to enterprise volume.

Dashboard for onboarding, tracking, and optimizing unlimited vendors or buyers

Automate and modernize your lead program