Inquir’s solution to Higher Education lead compliance
Industry
Insurance
Read Time
3 min
Summary
Inquir partnered with ActiveProspect to improve lead quality while maintaining strict compliance standards in an increasingly regulated environment. By implementing LeadConduit and integrating TrustedForm, Inquir was able to efficiently generate and verify compliant leads across channels, including Facebook Lead Ads. The result was measurable gains in lead acceptance, increased buyer confidence, and significant growth in market integrations—delivering stronger ROI without compromising compliance.
10% increase in acceptance after address normalization
14% increase in acceptance after email verification
1,102% increase in market integration pings over 1 month
Problem
Inquir was in search of a more efficient and compliant method for generating leads without sacrificing their high compliance standards. With the increasing importance of compliance in lead generation and acquisition, Inquir recognized the need for a comprehensive solution that not only maintained compliance but was also compliant and compatible with Facebook Lead Ads. In other words, Inquir sought a solution that would not only keep them in line with regulations but would also produce better leads that generated more profit.
Solution
In a matter of months after implementing the ActiveProspect platform, Inquir was able to see an incredible ROI by utilizing LeadConduit and its vendor integration capabilities.
Overall, LeadConduit helps us with generating leads in a compliant way and gives us the level of comfort our buyers want, and that’s a huge plus for me.”
Frank Healy, CEO & President
Inquir was able to integrate TrustedForm through LeadConduit to ensure that all of its leads –including those generated from Facebook Lead Ads– were acquired more efficiently and complied with all industry regulations. TrustedForm’s innovative approach provided them with a reliable way to verify the origin and consent of each lead, safeguarding Inquir’s compliance standards.
The future for Inquir looks bright with the added support and protection of ActiveProspect’s LeadConduit and TrustedForm.
Company
Founded in 2007, Inquir’s main focus has expanded to providing action-based marketing and advertising campaigns that connect high-intent prospects with high-quality companies within higher education, home services and beyond.
