InsideCBM: Your go-to resource for consent-based marketing
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Marialuisa Aldeghi
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Lead Qualification Case Study: Infant Nutrition
An infant nutrition company engaged ActiveProspect to help it reduce the cost and improve the effectiveness of a cost-per-lead advertising campaign targeting pregnant women. While this was an opt-in campaign that required the explicit consent of the consumer, the company regularly received leads from partners […]
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ActiveProspect
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