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    Category: Consent-Based Marketing

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    Recap of Contact.io 2022 and Q&A with Eric Troutman, Czar of TCPAWorld

    In an increasingly virtual world, events like Contact.io are great networking opportunities to connect with current and future clients.

    by Celeste Roberts on October 7, 2022
    • Compliance
    • Consent-Based Marketing
    • Marketing
    • Press Release

    Colossus Partners with ActiveProspect to Certify Solar Leads

     With consumer demand for residential solar on the rise, this partnership provides solar installers critical documentation of consent to contact online consumers.

    by Celeste Roberts on October 5, 2022
    • Compliance
    • Consent-Based Marketing
    • Marketing
    • TCPA
    • TrustedForm

    TrustedForm and the CA Wiretapping Threat

    Again, ActiveProspect is at the frontlines of the battle. The purpose of this article is to provide some context and updates on recent legal developments.

    by Celeste Roberts on August 2, 2022
    • Consent-Based Marketing
    • CPG
    • LeadsBridge
    • Lookalike Audience
    • Uncategorized

    In A Cookie-Less Future, Marketers Need First-Party Data – Here’s How To Get It

    For years, marketers have been using third-party cookies as a way to better understand and track their target audience. But all of that is about to change, thanks to the cookie blocking rules being implemented…

    by Celeste Roberts on June 8, 2021
    • Compliance
    • Consent-Based Marketing
    • CPG
    • Marketing
    • retail
    • sms
    • TCPA
    • TrustedForm

    How Retail Brands Can Take Advantage of Booming SMS Outreach – Safely

    Imagine you send a brand new discount offer to your existing customer base via text message as part of a new campaign. You expect some high conversion rates through this exciting new marketing channel, and…

    by Celeste Roberts on February 1, 2021

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