Author: ActiveProspect

Video: Ease of implementing TrustedForm Certify
TrustedForm Certify allows publishers and those generating their own leads to capture and store proof of consent, providing protection against TCPA and other litigation. All that is required of publishers to implement TrustedForm Certify on…

5 Reasons Your Cost-Per-Lead Campaign Didn’t Work
It’s a common story for performance marketers: You arranged to purchase opt-in leads from a marketing partner on a cost-per-lead basis. You found and vetted the partner. You negotiated the contract and lead pricing. They…

A Complete Guide To Lead Management
This article was originally published by our subsidiary, LeadsBridge, here. New leads are the lifelines of businesses both online and offline. That’s why 53% of marketers spend at least half of their budget on lead…

ActiveProspect and Hatch Partner to Optimize Customer Acquisition and Homeowner Communication for Contractors
AUSTIN, TEXAS (PRWEB) OCTOBER 05, 2020–ActiveProspect, the SaaS platform for consent-based marketing, announced today a partnership with Hatch, the messaging platform for home improvement, to provide contractors a comprehensive customer acquisition solution, automating every step…

Solar Lead Generation Success by Contacting More and Converting Faster
How solar-focused call centers can drive lead generation and conversions Growing demand for clean energy, solar tax credits, the promise of lower utility bills, and declining hardware costs have contributed to a 10-year boom in…