LEADCONDUIT INTEGRATION
Cake | Post Lead
SaaS solution for your multi-channel marketing campaigns, empowering you with insights to make intelligent marketing decisions.
SPECIFICATION
Fields & configuration
The exact fields LeadConduit uses, appends, and the configuration options available for this integration.
Appended Fields
Cake will append the following data to your lead.
| Appended Field | Description |
|---|---|
Outcome | The outcome of the transaction (default is success) |
Reason | If the outcome was a failure, this is the reason |
Lead Id | Cake lead ID |
Price | Price paid |
Fields
The following fields are used by this integration and automatically added to your flow when missing.
| Field | Description |
|---|---|
First Name | First name |
Last Name | Last name |
Address 1 | Street address |
City | City |
State | State |
Postal Code | Postal code |
Email | Email address |
Phone 1 | Home phone number |
Phone 2 | Work phone number |
Phone 3 | Cell phone number |
Time To Contact | Best time to call: 'morning', 'afternoon', or 'evening' |
Ip Address | IP address |
Country | Country |
Opt In | Did the user opt-in? |
Product | Product ID |
Drug Taken | Drug taken |
Side Effects | Side effects |
Hospital Stay | Hospitalized |
Taken During Effect | Taken during effect |
Year Taken | Year taken |
Gender | Gender |
Monthly Salary | Monthly salary |
Dob | Date of birth |
User Agent | User agent |
Debt Amount | Debt amount |
Is Enrolled Student | Currently enrolled |
Is Currently On Payments | Currently on payments |
Site Id | siteID |
Site Key | siteKey |
Cake List Id | List ID |
Cake Ckm Subid | Optional Cake tracking parameter |
Cake Ckm Subid 2 | Optional Cake tracking parameter |
Cake Ckm Subid 3 | Optional Cake tracking parameter |
Cake Ckm Subid 4 | Optional Cake tracking parameter |
Cake Ckm Subid 5 | Optional Cake tracking parameter |
Insurance Currently Insured | Is the customer currently insured? |
Insurance Preexisting Conditions | Pre-existing conditions |
Insurance Is Expectant Parent | Expectant parent |
Insurance Has Attorney | Is the customer working with a lawyer? |
Insurance Height Ft | Height - feet |
Insurance Height In | Height - inches |
Insurance Life Event | Life event |
Insurance Tobacco Use | Does the customer use tobacco products? |
Insurance Was Previously Denied | Was the customer previously denied? |
Insurance Weight | Weight in pounds |
Loan Amount | Loan amount |
Loan Type | Loan type |
Custom Input Variables
The following are configuration options (typically not collected with lead data).
| Variable | Description |
|---|---|
| Url | URL to deliver to |
| Ckm Campaign Id | Cake campaign ID |
| Ckm Key | Cake campaign password |
| Timeout Seconds | Produce an "error" outcome if the server fails to respond within this number of seconds (default: 360) |
GETTING STARTED
Add Cake in three steps
Add the integration
Find Cake in your LeadConduit flow and add it as a step, no IT or code required.
Map your fields
Match your lead data to Cake's fields. Required fields are added to your flow automatically when missing.
Route & go live
Match your lead data to Cake's fields. Required fields are added to your flow automatically when missing.
Start routing leads with Cake
Connect Cake to your lead flow in minutes, or tell us what else you need and we'll support it.
