How FCC SMS regulations affect your marketing program
During our webinar “Mastering TCPA compliance in your SMS marketing program” we had the chance to sit down with attorney and TCPA compliance expert Alexandra Krasovec, Partner at Manatt, Phelps & Phillips, LLP to discuss…
Understanding FTC and FCC regulations for marketing
Digital marketing moves fast, and keeping up with the rules is key to protecting your brand and avoiding costly mistakes. Two of the most important regulatory bodies are the Federal Trade Commission (FTC) and the…
The FCC’s 1-to-1 Consent Rule is Gone: Why the Lead Generation Industry Should Still Move Forward with 1-to-1 Consent.
The online lead generation industry collectively breathed a sigh of relief on Friday, January 24th, after the FCC’s new 1-to-1 Consent Rule for the TCPA was vacated by a successful petition from the Insurance Marketing…
Understanding AI’s potential and risks in an evolving TCPA landscape
In our latest webinar “AI’s Moral Compass: Harnessing its good and confronting its dark side”, we engaged in an in-depth discussion with our Chief Revenue Officer (CRO), Margaret Wise, Michele Shuster, Attorney Partner at MacMurray…
TCPA Update: Get consent or use a rotary phone
Ever since the FCC strengthened the requirements to comply with the Telephone Consumer Protection Act (TCPA) in October 2013, marketers have had a number of questions. One of the biggest questions was around the definition…