TOP 500 LIVE 2026 recap
The ActiveProspect team returned to Las Vegas for TOP 500 LIVE at Caesars Palace. Bringing together home improvement executives, entrepreneurs, and sales and marketing experts, the event offered an opportunity to reconnect with the industry…
Client Elevation Summit: IGNITE 2026 recap
Before TOP 500 LIVE kicked off in Las Vegas, the ActiveProspect team brought home services leaders together for a day focused on a shared goal: making customer acquisition work better. Last week, Client Elevation Summit:…
Senja Spelman explores lead conversion, stronger partnerships, and scaling home improvement marketing
Senja Spelman is a home improvement marketing leader who helps companies lower marketing costs, grow appointment flow, and turn leads into revenue. She is the CEO & Founder of Sisu Synergy, a full-service marketing partner…
The complete guide to construction lead management
TL;DR Lead management for construction businesses: an overview Potential customers have a variety of ways to get in touch with a construction business: website forms, paid ads, referrals, phone calls, third-party lead providers, local events,…
How to buy plumbing leads online
TL;DR Overview When your crew’s busy fixing leaks but your calendar isn’t fully booked, the problem isn’t your work; it’s your lead pipeline. If you’re a plumbing business owner or manager ready to scale, it…