Bot mitigation solutions: Best practices for lead buyers
TL;DR Overview: Who this guide is for This guide is for performance marketing, lead operations, and digital marketing managers at businesses buying leads at scale. You may have already implemented a bot mitigation solution and…
The invisible 1%: How bots quietly drain lead buying budgets
TL;DR Overview Bot fraud is easy to underestimate because it rarely looks dramatic. It often shows up as quiet, persistent non-human activity mixed into otherwise normal lead flow. ActiveProspect data shows that over the last…
The best places to buy construction leads online
TL;DR Overview If you’re running a construction business and your pipeline’s looking thin, it’s time to stop waiting on referrals and start taking control. Buying construction leads online gives you immediate access to real project…
FAST Remodeler Live 2026 recap: Lead quality, data, and the future of Home Services growth
The ActiveProspect team attended FAST Remodeler Live 2026 in Nashville, where home improvement, remodeling, roofing, financing, technology, and lead generation leaders came together to discuss what is shaping the next stage of growth for the…
Introducing the Seller Directory: A better way to find and connect with trusted partners
Finding the right partners in lead generation shouldn’t be time-consuming, manual, or uncertain. But for many buyers and sellers, that’s exactly what it is today. Relying on referrals, events, and cold outreach to form new…