Qualified insurance leads: Everything you need to do to acquire only the best ones
TL;DR Overview Insurance businesses face numerous challenges when trying to acquire leads. Fraudulent leads, unqualified leads, and TCPA-related issues are major roadblocks for businesses trying to grow their customer base. Most insurance lead programs fail…
Mortgage TCPA compliance checklist: A guide to TCPA compliance for the mortgage industry
TL;DR Overview The Telephone Consumer Protection Act (TCPA) regulates how businesses communicate with consumers by phone, text, and fax. For mortgage companies, where lead generation and outbound outreach are core to growth, compliance isn’t optional.…
The top 10 FCC TCPA questions and answers for lead gen businesses
TL;DR Overview Businesses rely heavily on communication technologies, including websites, telephone dialing technologies, and text messaging, to reach customers. However, these channels must operate within the legal telemarketing framework set by the Telephone Consumer Protection…
TrustedForm setup: A step-by-step guide
TL;DR Overview Today, compliance is no longer a box to check – it’s a business-critical requirement. With rising concerns over data privacy, consent-based marketing has become the gold standard for acquiring leads ethically and legally.…
How to set up TrustedForm to retain Facebook lead ads Certificates
Many marketers using TrustedForm are surprised to learn that they can also use it with Facebook Lead Ads. In addition to helping verify web leads, TrustedForm can generate certificates that document consent for every lead…