Navigating TCPA for marketing: A guide to compliant call and SMS marketing practices
Billboards and print marketing are quickly becoming prehistoric as the digital age grows more advanced. Modern marketing requires a more robust and personalized strategy that utilizes call and SMS marketing to better reach potential customers.…
TCPA compliance verification guide for lead buyers
The Telephone Consumer Protection Act (TCPA) is a federal law that governs telemarketing calls and text messages. It mandates that businesses secure prior express written consent before reaching out to consumers. For lead buyers who…
Compliance checklist for one-to-one consent management
In our webinar “Lead-Gen 2.0: A detailed compliance checklist for 1:1 consent management,” Benjamin Farrar, our Director of Privacy, Security, & Compliance, discussed significant changes sweeping across the lead generation industry with Brett and Scott…
The future of CMS & TPMO data-sharing consent
Our recent webinar, “The compliance blueprint: Preparing for TCPA and CMS updates in the digital age,” featured a deep dive into the evolving regulatory landscape of the Telephone Consumer Protection Act (TCPA) and the Centers…
Data & business intelligence lead generation guide
In today’s data-driven landscape, maximizing the quality and insights derived from your leads is essential for successful marketing strategies. ActiveProspect’s suite of tools empowers data scientists to optimize lead quality and insights by enhancing leads…