A complete guide to TCPA SMS consent for marketers
SMS marketing is a potent tool for businesses to connect with their audience and boost conversions. Yet, it’s crucial to grasp the regulations of the Telephone Consumer Protection Act (TCPA) and the necessity of proper…
Empowering your business for compliance and efficiency with LeadConduit
In the 20th episode of our FCC webinar series, “LeadConduit 101: The plug-and-play strategy for 1:1 compliance,” our Product Owner, Scott McKee, our Senior Client Success Manager, Dion Green, and our Sales Development Representative, Jacob…
Preparing for the FCC’s TCPA updates: A comprehensive checklist for marketers
With new updates to the Federal Communications Commission’s (FCC) Telephone Consumer Protection Act (TCPA) coming into effect on January 27, 2025, marketers must prepare for a significant shift in how they obtain consumer consent. These…
How to manage TCPA third-party consent as a lead buyer
The Telephone Consumer Protection Act (TCPA) is a federal law enforced by the Federal Communications Commission (FCC) that governs telemarketing calls and text messages. It mandates that businesses secure prior express written consent from consumers…
TrustedForm and the CA Wiretapping Threat
Again, ActiveProspect is at the frontlines of the battle. The purpose of this article is to provide some context and updates on recent legal developments.