Enhanced Real-Time Bidding: Just Add Data
Real-time bidding is even better when you enhance it with TrustedForm lead insights LeadConduit’s real-time bidding allows marketers to make instantaneous decisions on which leads to buy, and how much to pay for them. While…
What Marketers Need To Know About Florida’s “Mini-TCPA” Law
On July 1, 2021, Florida’s new telemarketing bill went into effect. This bill amends the Florida Telemarketing Act (FTA) and the Florida Do Not Call Act in a number of ways, reinstating at the state…
Our SOC2 Audit Report & What It Means For You
As the platform on a mission to make consent-based marketing the best method for customer acquisition, our team at ActiveProspect is committed to meeting industry recognized security standards for the benefit of our customers and…
How To Conduct Facebook Lead Ad Campaigns – Safely
For years, lead generation from digital ads has come from driving users to outside landing pages. However, many prospects don’t want to go through the extra effort of going to a separate website and filling…
In A Cookie-Less Future, Marketers Need First-Party Data – Here’s How To Get It
For years, marketers have been using third-party cookies as a way to better understand and track their target audience. But all of that is about to change, thanks to the cookie blocking rules being implemented…