The top 5 add-ons every insurance brand needs
In today’s digital world, insurance providers face unique challenges in their industry, including blocking unwanted leads, identifying higher intent leads, lowering their cost per acquisition, and gaining confidence with compliance efforts. For this reason, they…
The top add-ons and integrations you need for your home services business
As a home renovator or installer, you understand that the industry is very competitive, and every little thing that can give you an edge over your competitors can make a difference. While having the skills…
The five most popular integrations with ActiveProspect
At ActiveProspect, our real-time lead optimization platform empowers you to take action on your leads by customizing lead flows, enhancing leads with additional data, filtering and rejecting leads, and delivering it all straight to your…
Optimal Lead Distribution Methods for Buyers and Sellers
Whether you are a lead buyer or a lead seller, an effective and efficient lead distribution system is imperative for sustainability and viability in a complex and dynamic marketplace. While the process is typically automated,…
5 Reasons Your Cost-Per-Lead Campaign Didn’t Work
It’s a common story for performance marketers: You arranged to purchase opt-in leads from a marketing partner on a cost-per-lead basis. You found and vetted the partner. You negotiated the contract and lead pricing. They…