Understanding FTC and FCC regulations for marketing
In the ever-evolving world of digital marketing, it’s essential to keep up with the rules to protect your brand and avoid penalties. Two of the most important regulatory bodies are the Federal Trade Commission (FTC)…
A complete guide to TCPA SMS consent for marketers
SMS marketing is a potent tool for businesses to connect with their audience and boost conversions. Yet, it’s crucial to grasp the regulations of the Telephone Consumer Protection Act (TCPA) and the necessity of proper…
Expert insights to master TCPA compliance in 2025 and beyond
The last episode of our webinar series, “The 2024 FCC compliance recap: Preparing for the year ahead,” was a hive of enlightening discussion, addressing the impending modifications to lead generation, primarily characterized by upcoming regulations…
A guide to actual TCPA damages for businesses
The Telephone Consumer Protection Act (TCPA) plays a crucial role in regulating telemarketing and protecting consumer privacy. However, businesses that fail to comply with TCPA rules face significant consequences, including TCPA monetary damages, lawsuits, and…
How to manage TCPA third-party consent as a lead buyer
The Telephone Consumer Protection Act (TCPA) is a federal law enforced by the Federal Communications Commission (FCC) that governs telemarketing calls and text messages. It mandates that businesses secure prior express written consent from consumers…