The recAP
In A Cookie-Less Future, Marketers Need First-Party Data – Here’s How To Get It
For years, marketers have been using third-party cookies as a way to better understand and track their target audience. But all of that is about to change, thanks to the cookie blocking rules being implemented…
ActiveProspect And QuoteVelocity Partner to Certify Compliance & Route Leads In Real Time
ActiveProspect, the SaaS platform for consent-based marketing, today announces its TrustedForm & LeadConduit solutions have been chosen to independently certify web leads as TCPA compliant and route leads by QuoteVelocity, a provider of real-time web…
Webinar Recap: How Technology & Transparency Are Changing The Mortgage Industry
This week, we had the pleasure of partnering up with Insellerate and RateMarketplace for a panel: “The Big Shift: How Technology & Transparency Are Changing The Mortgage Industry.” Over the session, the panel experts…
What The Supreme Court’s Ruling on ATDS Definition Means For Marketers
Over the years, there has been a tremendous amount of time and money spent arguing about the TCPA’s definition of an automatic telephone dialing system, or ATDS: “…Equipment which has the capacity — (A) to…
ROI Report: The Value of Finding Your Best Customer
Companies that purchase leads face a wide range of challenges: Prices that go up while quality goes down; the time-consuming complexity of adding new lead vendors, and frustrated sales teams tired of calling on prospects…