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How does the new FCC TCPA text message update affect your marketing program?
During our recent webinar “Mastering TCPA compliance in your SMS marketing program” we had the chance to sit down with attorney and TCPA compliance expert Alexandra Krasovec, Partner at Manatt, Phelps & Phillips, LLP to…
SMS marketing do’s and don’ts with the new FCC TCPA regulations
In our recent webinar, “Actionable strategies for TCPA-compliant texting and lead gen,” our Director of Professional Services, Michael Peronto, gathered experts Kristen McCormick, Head of Marketing at Hatch, and Bryan Behan, Senior Marketing Consultant at…
What Is the 10 DLC and the Campaign Registry?
This guest post is courtesy of our partners at Drips, the Conversational Outreach Platform. The Drips Conversational AI Platform has over 1,000,000+ humanized engagements per day and is backed by a team of conversational outreach…
The Art of the Message: SMS Strategies That Convert
Let’s face it: Today’s consumers are getting burned out from an overwhelming amount of email and call marketing. Spam folders, call flagging, and call blocking are all making it harder for performance marketers to get…
How Retail Brands Can Take Advantage of Booming SMS Outreach – Safely
Imagine you send a brand new discount offer to your existing customer base via text message as part of a new campaign. You expect some high conversion rates through this exciting new marketing channel, and…