The recAP
Optimal Lead Distribution Methods for Buyers and Sellers
Whether you are a lead buyer or a lead seller, an effective and efficient lead distribution system is imperative for sustainability and viability in a complex and dynamic marketplace. While the process is typically automated,…
Troutman Firm Releases 2023 TCPA Annual Review Presented by ActiveProspect
Troutman, one of the country’s prominent class action defense lawyers for Telephone Consumer Protection Act (TCPA) litigation and compliance, recently released their annual review. In addition to the top cases of 2021 and 2022, this…
Video: Ease of implementing TrustedForm Certify
TrustedForm Certify allows publishers and those generating their own leads to capture and store proof of consent, providing protection against TCPA and other litigation. All that is required of publishers to implement TrustedForm Certify on…
Are you funding bad behavior? How to verify your lead vendors and create a better consumer experience
As consumers, we all experience daily unwanted phone calls and texts. As marketers, we must ask ourselves – are we part of the problem or part of the solution? This was the topic that Steve…
Lead Generation World Recap
ActiveProspect was honored to once again attend Lead Generation World (LGW) and serve as a Galaxy Sponsor. Nearly 700 people attended the conference in San Diego, which aimed to bring together as many lead generators…