The recAP
Recap of Contact.io 2022 and Q&A with Eric Troutman, Czar of TCPAWorld
In an increasingly virtual world, events like Contact.io are great networking opportunities to connect with current and future clients.
Colossus Partners with ActiveProspect to Certify Solar Leads
With consumer demand for residential solar on the rise, this partnership provides solar installers critical documentation of consent to contact online consumers.
5 Reasons Your Cost-Per-Lead Campaign Didn’t Work
It’s a common story for performance marketers: You arranged to purchase opt-in leads from a marketing partner on a cost-per-lead basis. You found and vetted the partner. You negotiated the contract and lead pricing. They…
What is Lead Fraud?
The digital advertising space is loaded with fraud. Ad fraud comes in many forms and needs to be combated with solutions specific to each type. While fraudulent impressions and clicks are all common forms of…
Demand IQ Launches Industry-Leading Consent-Based Marketing to the Solar Industry Through Partnership with ActiveProspect
ActiveProspect announces its partnership with Demand IQ to create an all-in-one sales and marketing system for the solar industry.