Lead flow: What it is & how to implement it
Prioritizing leads and focusing on those with the highest probability of converting is the key to unlocking growth. But how can you effectively separate quality leads from junk ones? The answer lies in effective lead…
The importance of lead validation for lead buyers and generators
The quality of your leads can make or break your success. Today, 80% of new leads never result in sales, often because they aren’t properly validated or followed up on. This highlights the importance of…
From click to conversion: The role of data enrichment
In our recent webinar, “The power of data: How data enhances lead generation and buyer performance,” Matt Fraser, our GM of Insurance, had the opportunity to engage in a stimulating discussion with Jennifer Linton, the…
Leveraging AI for innovative contact center strategies
In our Financial Services-specific webinar “The AI advantage: Innovative strategies for contact center optimization,” industry leaders discussed the significant role of Artificial Intelligence (AI) in shaping the future of the contact center industry. The insightful…
How to manage lead buying and lead generation in banking and be compliant
Lead generation in banking is essential for attracting new customers and growing revenue, but it comes with significant compliance challenges. Banks must maintain that their lead generation and purchasing strategies adhere to TCPA (Telephone Consumer…