5 Reasons Your Cost-Per-Lead Campaign Didn’t Work
It’s a common story for performance marketers: You arranged to purchase opt-in leads from a marketing partner on a cost-per-lead basis. You found and vetted the partner. You negotiated the contract and lead pricing. They…
Video: Paramount Bank Uses LeadConduit to Scale Customer Acquisition
Learn how Paramount Bank leverages ActiveProspect’s real-time lead optimization platform LeadConduit to reject unwanted leads and automate lead processes. With LeadConduit, Paramount Bank has made consent-based marketing a primary driver of their customer acquisition.
LeadConduit Now Offers Real-time Ping Post Bidding
We’re proud to announce that LeadConduit now offers real-time ping post bidding! Ping post is a common process used to buy and sell leads in a variety of industries. In the ping post model, lead…
New Integration: Fight Fraud with Impact’s Partnership Cloud
The Partnership Cloud’s Protect feature set (formerly known as Forensiq) uses machine-learning and advanced bot fingerprinting to identify and block leads generated by fraudulent traffic, so you can eliminate wasted marketing spend. At the same…
Now Share Any LeadConduit Report with Anyone
LeadConduit’s shared reporting feature is back and better than ever! With the new and improved shared reports, you’ll have the ability to share ANY report that you have created. There are no limitations on which…