The future of insurance outreach: Data, AI, & compliance
In insurance outreach, speed, scale, and compliance are all pulling on the same rope. If you move too slowly, competitors win the policy. If you move too fast without the right guardrails, you invite complaints,…
A challenging type of lead fraud: Real consumer data submitted by bots. Are you protected?
By Steve Rafferty, CEO of ActiveProspect In the lead generation industry, we’ve talked for years about the growing problem of bots. Bot-submitted leads are another form of lead fraud. While these non-human submissions quietly erode…
Add-on spotlight: Litigator Scrub®
As a marketer buying leads from third parties or generating them on your own website, you understand how crucial it is to adhere to compliance regulations. Specifically, you need to comply with the Telephone Consumer…
The future of Insurance: Using AI to drive growth and stay compliant
Artificial intelligence is transforming nearly every sector, and insurance is no exception. In ActiveProspect’s recent webinar, “How Insurance Carriers Use AI to Reach and Retain Consumers,” a panel of experts explored how Insurance carriers are…
AI, compliance, and trust: The new playbook for Home Services
The home services industry has never been more dynamic—or more competitive. In our webinar, Home Services Perspective: From the Ground Up, Growth Strategies from Home Service Pros, industry experts Ryan Ducharme (VP of Marketing at…