TCPA rules: What is changing and how to adapt to the new regulations
The TCPA (Telephone Consumer Protection Act) regulations are constantly evolving to keep up with the ever-changing paradigms of online marketing and online consumer habits. As a marketer, it’s important for you to stay up-to-date and…
TCPA SMS compliance checklist: The ultimate guide
Businesses use text messaging as a powerful communication and marketing tool in today’s digital landscape. However, with this power comes the responsibility to adhere to legal regulations, notably the Telephone Consumer Protection Act (TCPA). Keeping…
Texas announces new mini-TCPA amendments
On September 1, 2025, significant amendments to the Texas mini-TCPA statute, Texas Business & Commerce Code (TBCC), will take effect, following the passage of Senate Bill 140 (SB140). These changes introduce new compliance responsibilities for…
TCPA text messages: Rules and regulations guide for 2026
Text message or SMS marketing is a powerful way for businesses to engage with their audience and drive conversions. However, navigating the Telephone Consumer Protection Act (TCPA) is essential for maintaining legal compliance and avoiding…
A challenging type of lead fraud: Real consumer data submitted by bots. Are you protected?
By Steve Rafferty, CEO of ActiveProspect In the lead generation industry, we’ve talked for years about the growing problem of bots. Bot-submitted leads are another form of lead fraud. While these non-human submissions quietly erode…