The FCC’s 1-to-1 Consent Rule is Gone: Why the Lead Generation Industry Should Still Move Forward with 1-to-1 Consent.
The online lead generation industry collectively breathed a sigh of relief on Friday, January 24th, after the FCC’s new 1-to-1 Consent Rule for the TCPA was vacated by a successful petition from the Insurance Marketing…
FCC’s TCPA 1-to-1 Consent Rule no more?
It looks like the TCPA 1-to-1 consent countdown is over (for now)! Today, January 24th, 2025, the FCC issued an order postponing the 1-to-1 Consent Rule for up to 12 months. “For these reasons, we…
How to stay a step ahead of the TCPA with TrustedForm Verify
In our recent webinar “TCPA update readiness: A step-by-step checklist for advertisers”, our Technical Product Manager, Christopher Williams, Insurance Vertical Leader, Matt Fraser, and Customer Success Team Lead, Justin Guido, shed light on one of…
TCPA consent: The complete guide for marketers
TCPA consent is not something that can be overlooked. It’s mandatory and regulated by U.S. federal law. For this reason, it’s vital for marketers and advertisers to comply with the TCPA consent agreement, in order…
FCC lead generation ruling: A guide for lead buyers and publishers
If you’re a part of the bubbling, high-stakes marketplace for leads, the recent turn of events at the Federal Communications Commission (FCC) should be firmly on your radar. The FCC’s amendments to the Telephone Consumer…