How to manage TCPA third-party consent as a lead buyer
The Telephone Consumer Protection Act (TCPA) is a federal law enforced by the Federal Communications Commission (FCC) that governs telemarketing calls and text messages. It mandates that businesses secure prior express written consent from consumers…
Facing the challenges of lead generation in an evolving regulatory landscape
In the rapidly changing field of performance marketing, recent regulatory updates levied by the Federal Communications Commission (FCC) present unique challenges – especially the fervently discussed one-to-one consent rule under the Telephone Consumer Protection Act…
The ultimate TCPA tools guide for lead generation
Navigating the complex landscape of regulatory compliance is a must for any business using telemarketing practices. Among these regulations, the Telephone Consumer Protection Act (TCPA) stands out as a critical legal framework that organizations need to adhere…
TCPA rules: What is changing and how to adapt to the new regulations
The TCPA (Telephone Consumer Protection Act) regulations are constantly evolving to keep up with the ever-changing paradigms of online marketing and online consumer habits. As a marketer, it’s important for you to stay up-to-date and…
TrustedForm and the CA Wiretapping Threat
Again, ActiveProspect is at the frontlines of the battle. The purpose of this article is to provide some context and updates on recent legal developments.