The recAP
Now live: ActiveProspect’s Bot Detection
150,000+ fake leads caught per week. Now we stop them before they enter your CRM. At ActiveProspect, we constantly monitor lead quality across thousands of campaigns. Over time, we started noticing a troubling trend: leads…
Client Elevation Summit: IGNITE 2025 recap
The ActiveProspect team just wrapped an incredible week at TOP 500 LIVE in Las Vegas, and the energy inside The Cosmopolitan matched the pace of an industry charging into its next chapter. Throughout three packed…
TCPA text messages: Rules and regulations guide for 2026
Text message or SMS marketing is a powerful way for businesses to engage with their audience and drive conversions. However, navigating the Telephone Consumer Protection Act (TCPA) is essential for maintaining legal compliance and avoiding…
The top 10 lead provider companies for lead buyers
For lead buyers, choosing the right lead provider isn’t just about more than just filling your pipeline. It’s about finding quality leads that convert, comply, and deliver a real return. The difference between a wasted…
Generate leads vs. buy leads: Which strategy works best?
In the world of performance marketing, every company faces the same fundamental challenge — how to keep a steady stream of high-quality leads flowing into the sales funnel. Some brands build their own lead generation…