The recAP
TCPA
Why obtaining TrustedForm certificates is vital to keep your lead-selling business running smoothly
In the marketing world, time runs fast and changes happen quickly. In order to navigate it, you have to be alert about new laws and regulations, and be able to adapt and find solutions that…
TCPA Litigation and Compliance Risks: What You Can Do to Protect Yourself
Before you contact that lead, make sure you have their prior express written consent to be contacted. We’ll show you how to get this.
Watch ActiveProspect Speak on TCPA Compliance at LeadsCon 2021
As performance marketers, we know that compliance is a top priority. With shifting regulations and new legislation, it’s a complicated balancing act to continue bringing in leads without opening your company up to costly litigation. …
The Art of the Message: SMS Strategies That Convert
Let’s face it: Today’s consumers are getting burned out from an overwhelming amount of email and call marketing. Spam folders, call flagging, and call blocking are all making it harder for performance marketers to get…
10 Best Practices for Outbound Dialing Productivity
This post was originally covered in a presentation by Nima Hakimi, CEO at Convoso, and Lisa Leight, VP of Marketing at Convoso, at Contact.io 2021. With the ever-increasing competition in the lead gen space, outbound…