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ActiveProspect Hosts First 512 Interactive Meetup
In a city teeming with marketing talent, disciplines, and startups, ActiveProspect has taken a leadership role in a new Austin marketing group, 512 Interactive. The group launched with a recent meetup hosted by ActiveProspect in our headquarters. Special thanks go to Michael Girard of Vantage Media and […]
CPL Advertising by the Numbers: 10 Steps That Will Transform Your Acquisition Process (Part 2)
This is the second post in a two-part series. My first post on Cost Per Lead Advertising discussed the first five steps in a simple 10-step process that can make Cost Per Lead advertising a…
CPL Advertising by the Numbers: 10 Steps That Will Transform Your Acquisition Process
This is the first post in a two-part series. Running a Cost Per Lead Advertising campaign seems simple. Pay a fair price for the leads of people who requested to be contacted, contact your leads,…
BatchRobot Maintenance Friday Evening
BatchRobot will be updated at 9:00PM on Friday, Nov. 13. This release will add support for FTPS deliveries. This update will not affect existing batch deliveries and no downtime is expected.
Ready or Not: TCPA Compliance Deadline is Oct. 16
Nothing concentrates the mind like an imminent deadline. Although new requirements for Telephone Consumer Protection Act (TCPA) compliance were announced in February 2012, the Oct. 16, 2013 deadline for implementation has many marketers and compliance officers scrambling for a proof of consent solution […]