Harnessing CRM & AI to navigate performance marketing
In our recent webinar “Shaping CRM success: The key to compliance and growth,” our Vertical Leader of Financial Services, Michael Peronto, and the Chief Growth Officer at Shape, Scott Payne, delved into the transformative potential…
TrustedForm and the CA Wiretapping Threat
Again, ActiveProspect is at the frontlines of the battle. The purpose of this article is to provide some context and updates on recent legal developments.
TCPA compliance verification guide for lead buyers
The Telephone Consumer Protection Act (TCPA) is a federal law that governs telemarketing calls and text messages. It mandates that businesses secure prior express written consent before reaching out to consumers. For lead buyers who…
Compliance checklist for one-to-one consent management
In our webinar “Lead-Gen 2.0: A detailed compliance checklist for 1:1 consent management,” Benjamin Farrar, our Director of Privacy, Security, & Compliance, discussed significant changes sweeping across the lead generation industry with Brett and Scott…
ActiveProspect successfully completes SOC 2 Type II security audit
ActiveProspect Meets Security and Availability Trust Services Criteria Set By The American Institute Of Certified Public Accountants (AICPA) and Information Systems Audit and Control Association (ISACA).