The recAP
An Austin-Style Makeover
It was the classic inner vs. outer beauty contradiction. The modern industrial interior of the vintage warehouse that serves as ActiveProspect headquarters has a lot to brag about. The 6,000-square-foot building’s previous tenant, well-known Austin marketing agency Milkshake Media, left behind an interior distinguished […]
ActiveProspect Hosts First 512 Interactive Meetup
In a city teeming with marketing talent, disciplines, and startups, ActiveProspect has taken a leadership role in a new Austin marketing group, 512 Interactive. The group launched with a recent meetup hosted by ActiveProspect in our headquarters. Special thanks go to Michael Girard of Vantage Media and […]
CPL Advertising by the Numbers: 10 Steps That Will Transform Your Acquisition Process (Part 2)
This is the second post in a two-part series. My first post on Cost Per Lead Advertising discussed the first five steps in a simple 10-step process that can make Cost Per Lead advertising a…
UI Server Maintenance; New IP Address
The LeadConduit UI will be unavailable for a few minutes, starting at 9:00PM on Saturday, Mar. 15, due to planned maintenance. Lead handling will continue as normal. Additionally, if you or your lead recipients “whitelist”…
CPL Advertising by the Numbers: 10 Steps That Will Transform Your Acquisition Process
This is the first post in a two-part series. Running a Cost Per Lead Advertising campaign seems simple. Pay a fair price for the leads of people who requested to be contacted, contact your leads,…