The recAP
Home Services
Innovating Home Services with growth and smart lead gen strategies
In the heart of MGM Grand at LeadsCon 2025, ActiveProspect hosted a “Live from LeadsCon Webinar”. Ruben Ugarte, our GM of Home Services, and Will McGinnis, Director of Sales at FullThrottle, engaged in an insightful…
ActiveProspect is a ServiceTitan Silver technology partner
We are thrilled to announce our new partnership with ServiceTitan, the premier software platform for the trades. This collaboration is set to redefine how home services businesses engage with potential customers through an optimized and…
The home services lead generation guide: How to get the best home improvement leads
Generating leads is vital for the growth of any home services business. However, it can be challenging to attract the right audience. If you’re a marketer in the home services industry looking for solutions to…
How to Get Better Home Services Leads with LeadConduit
Over the last year and a half, there’s been a major shift in consumer behavior within the home services industry. In early 2020, many consumers shifted to online shopping, a trend which has continued into…
PODCAST: Technology and Home Improvement Lead Gen
Are you using technology to qualify and get the best results for your leads? ActiveProspect Home Services Sales Director, Ruben Ugarte, joins the Lead Gen Leaders podcast to discuss how consent-based marketing methods can change…