Meet LeadConduit

LeadConduit is a real-time lead optimization platform that empowers you to take action on your leads by customizing lead flow, enhancing leads with additional data, filter and reject leads, and deliver it all straight to your CRM.

FunnelStill

Start scaling your lead acquisition with LeadConduit.

Popular Ways to Enhance Your Lead

Leverage Enhancement Services to gain important consumer insights

Contact Validation

BriteVerify Email Validation

Telesign Phone Validation

Ekata Phone Intelligence

Demographic

Clearbit Person Lookup

TowerData Email Intelligence

eBureau eScore

Financial

Experian Demographic & Property

CoreLogic Property Details

NREL Utility Information

High Risk

Anura Fraud Check

Contact Center Compliance DNC Scrub

Blacklist Alliance Litigation Firewall

Library of Pre-Built Integrations with Popular CRMs and ESPs

LeadConduit supports over 100 pre-built unique integrations, including lead sources, data enhancements, and recipient systems, such as CRMs and autodialers. Additionally, LeadConduit has an Open API so you can customize it as much as you'd like.

Inbound

Accept and reject lead sources in real time by using rules-based logic.

Outbound

Deliver to multiple systems based on rules-based logic.

inoutbound2

Utilize ActiveProspect's Homegrown Enhancements

For Consumer Intent and List Management

Utilize ActiveProspect's Homegrown Enhancements
For Consumer Intent and List Management

Why does your business need LeadConduit?

1acquisition-3

Lead Acquisition

Capture leads from any source, compare to existing lists, and pay the right price for the right leads.

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3optimize

Lead Optimization

Make the most out of every lead with smart filtering, enhancement, and routing features.

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2compliance

Compliance

Protect your business from the unexpected with documented, verified proof of consent.

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5distribution

Lead Distribution

Deliver to any of our pre-built integrations with popular CRMs and ESPs on rules-based logic.

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Real-Time Bidding Overview

ActiveProspect is a trusted third party that can leverage the insights from TrustedForm and SuppressionList, all without putting seller's data at risk.

ActiveProspect is a trusted third party that can leverage the insights from TrustedForm and SuppressionList, all without putting seller's data at risk.

RTBdiagram
* Step

Configure your bidding rules in LeadConduit, creating purchase decisions based on the TrustedForm metadata & SuppressionList checks.

1 Step

Seller submits data to LeadConduit Ping system, providing TrustedForm data points via the Certificate URL and limited PII for SuppressionList checks.

2 Step

Based on your bidding rules, LeadConduit either:

  • Rejects the lead immediately
  • Returns a bid price if (and only if) interested in purchasing lead.

3 Step

If the Seller likes the bid, they post the lead with PII data to your LeadConduit flow for purchase.

4 Step

Buyer can now see PII of purchased lead.

Purchase and spend reports help marketers manage budgets and track win rates while maximizing value.

Component_TF

Access Consumer Intent with TrustedForm Metadata on the Ping

 Certificate URL
 Website of Origin
 Operating System
 Browser Type
 Lead Age
 Typing Speed
 Time Stamp
 Time on Page
 IP Address
 Location City
 Location Postal State
 Location Postal Code
Component_TF

Access Consumer Intent with TrustedForm Metadata

 Certificate URL
 Website of Origin
 Operating System
 Browser Type
 Lead Age
 Typing Speed
 Time Stamp
 Time on Page
 IP Address
 Location City
 Location Postal State
 Location Postal Code

Discover More Integrations

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Make consent-based marketing your best channel for customer acquisition.

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