GLOSSARY OF TERMS

• AI (Artificial Intelligence)
• Autodialer
• Automated message
• Autoresponder Email
• Bad leads
• Branded Lead
• Call center compliance
• Call Center Lead
• CASL
• Certified Lead
• Co-Registration
• Co-registration Lead
• Co-Registration Path
• Co-Registration Provider
• Co-Registration Tracking
• Cold call
• Consent-based Marketing
• Cost Per Lead (CPL) Advertising
• CPL Web traffic
• CRM
• DNC (Do-Not-Call)
• Double Opt-in
• Effective CPL (ecpl)
• Effective CPM (eCPM)
• Email Service Provider (ESP)
• Exclusive Lead
• FCC
• FCC one-to-one consent rule
• FTC
• Host and Post
• Hosted Lead Generation
• Internet Lead
• Internet Lead Certification
• Internet Lead Delivery
• Internet Lead Exchange
• Lead Acquisition
• Lead Aggregator
• Lead buyer
• Lead Conversion
• Lead Distribution
• Lead flow
• Lead nurturing
• Lead qualification
• Lead seller
• Lead verification
• Leads
• Marketing Leads
• Marketing or Sales Lists
• Marketing Qualified Lead (MQL)
• Mini-TCPA
• New TCPA rules
• Online Lead Generation
• Opt-in
• Opt-out
• Permission-based marketing
• Ping Pick Post
• Ping Post Software
• Ping Tree
• Ping-post
• Pre-ping
• Pricing: CPA (Cost-Per-Action)
• Pricing: CPC (Cost-Per-Click)
• Pricing: CPL (Cost-Per-Lead)
• Pricing: CPM (Cost-Per-Thousand)
• Publisher
• Qualified leads
• Rejected Lead
• Returned Lead
• Robocall
• Robocaller
• Sales Leads
• Sales Qualified Lead (SQL)
• Scrub Cap
• Scrub Rate
• Shared Lead
• SMS compliance
• SMS Consent
• Speed to Lead
• Suppression List
• Take Rate
• TCPA
• TCPA compliance
• TCPA consent management
• TCPA expressed consent
• TCPA known litigator tool
• TCPA lawsuit
• TCPA Litigator
• TCPA marketing
• TCPA settlement
• TCPA violation
• TCPA violation fine
• Telemarketing Sales Rule (TSR)
• TPMO in Medicare
• Warm call